Records in M
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- M to the B n. ☠ Dead 2020–2020 Bella Poarch bobbing her head and mugging to a 2016 grime diss track by Blackpool teenager Millie B, posted in August 2020 and for years the most-lik… 3
- M'lady interj. ◐ Dying 2012– 'M'lady' — said with a tip of a fedora, as the 2012–14 meme about the man who thinks chivalry is a strategy. The record's entry for the phrase, the h… 3
- M3GAN Dance n. ☠ Dead 2023–2023 A killer doll's hallway dance — a shimmy, a cartwheel, a look — from a 2023 horror film's trailer, which was the first dance trend of the year and th… 3
- Maccas n. ● Alive 1990– McDonald's — as Australians have called it since at least the 1980s, and as the company itself agreed to in 2013 by putting 'Macca's' on the signs, w… 3
- Macron Riot Images n. ☠ Dead 2023–2023 Midjourney images of Emmanuel Macron amid burning bins, riot police and piles of rubbish, circulated in March 2023 during the strikes against France'… 3
- Mad Lads n. ● Alive 2023– Ten thousand illustrated characters minted through the Backpack wallet in April 2023, sold as 'xNFTs' that could run small programs inside the wallet… 4
- Madame Web n. ☠ Dead 2024–2024 A superhero film so poorly received that its trailer line — 'he was in the Amazon with my mom when she was researching spiders right before she died'… 2
- Mafia City n. ● Alive 2017– A mafia-themed strategy game whose advertising, a chart of a boy in a hoodie becoming a suited boss with the voice-over 'that's how mafia works', bec… 4
- Mafiaboy n. ▲ Fossil 2000–2000 The handle of Michael Calce, a fifteen-year-old who used distributed denial-of-service attacks to take Yahoo, eBay, CNN, Amazon and Dell offline over… 4
- Mafiathon n. ● Alive 2023– Kai Cenat's month-long subathons — Mafiathon, then 2, then 3 — which broke the Twitch subscriber record each time and turned a stream into a season, … 2
- Magic Eden n. ● Alive 2021– The marketplace that became the front door of Solana NFTs within months of launching in September 2021, and the one that survived the chain's 2022 co… 3
- Magical Trevor n. ▲ Fossil 2004–2009 Jonti Picking's 2004 Flash song about a magician who makes a cow disappear — 'Everyone loves Magical Trevor' — from the same British studio as the ba… 3
- Maguire Slander n. ◐ Dying 2019– The three-year internet sport of mocking Harry Maguire — the £80 million fee, the head, the slow turn, the Ghanaian parliament speech in which an MP … 2
- MAHA abbr. ● Alive 2024– 'Make America Healthy Again' — the slogan of Robert F. Kennedy Jr.'s 2024 political movement, folded into the Trump campaign that August and into a f… 2
- Mahir n. ☠ Dead 1999–2000 A Turkish accordion player with a home page and the greeting 'I KISS YOU!!!!!'. The first person to become famous online without agreeing to it. 6
- Maidenless adj. ● Alive 2022– An insult from Elden Ring, delivered by a character on first meeting to note the player has no Finger Maiden to guide them, and adopted within a week… 3
- Main Character n. ● Alive 2020– The protagonist of the day, either aspirationally or as a warning. On Twitter, being one is the worst thing that can happen to you before lunch. 0
- Main Character of the Day n. ● Alive 2020– The person the whole platform is talking about, for one day, usually because of a bad post — and the rule, coined in 2020, that the goal is never to … 3
- Main Character Syndrome n. ● Alive 2021– The condition of behaving as if the world is your film: the slow walk, the soundtrack, the assumption that the queue is a plot device. The clinical-s… 3
- Make Them Dance phr. ● Alive 2023– Satya Nadella's remark to The Verge on the day the AI-powered Bing launched in February 2023: that Google was the 800-pound gorilla of search and 'I … 3
- Makeba n. ☠ Dead 2023–2023 French singer Jain's 2015 tribute to Miriam Makeba, which TikTok rediscovered around February 2023 as a sound for travel montages, transitions and 'o… 3
- Maknae n. ● Alive 2009– The youngest member of a group — a Korean word that international K-pop fandom took on wholesale, with all its hierarchy: the maknae is doted upon, t… 3
- Malding v. ◐ Dying 2020– Getting so angry you go bald. Coined about one streamer and said mostly by his chat; will die with the hairline. 2
- Malice at the Palace n. ↺ Undead 2004–2005 The Pacers–Pistons brawl of 19 November 2004 in which Ron Artest went into the stands after a thrown cup, nine players were suspended, and the NBA's … 3
- Mall Goth n. ↺ Undead 2002–2010 Tripp pants, a Slipknot hoodie, chains, a spiked collar and a devotion to Hot Topic — the mall goth — as the early-2000s term, half insult, for a tee… 3
- Mamba Mentality n. ● Alive 2014– Kobe Bryant's name for his own obsessive work ethic — 'Mamba Mentality', after his Black Mamba alter ego — used by him from the mid-2010s, titled ont… 3
- Man in Finance n. ☠ Dead 2024–2024 Looking for a man in finance, trust fund, 6'5", blue eyes, sung a cappella and remixed by David Guetta within a month. Went from joke to record contr… 0
- Man vs Bear n. ☠ Dead 2024–2024 Would you rather meet a man or a bear in the woods. A month of women answering bear and a further month of men explaining why that was unfair. 3
- Man's Not Hot n. ☠ Dead 2017–2019 A freestyle by the British comedian Michael Dapaah, delivered in character, whose deliberately unintelligible runs of syllables became the quotable p… 3
- Managed Democracy phr. ◐ Dying 2024– The in-game ideology of Helldivers 2 — 'for democracy!', 'a cup of liber-tea' — chanted by players with a straightness that made the satire indisting… 2
- Manchild n. ◐ Dying 2025– A pop song about a useless man, released in June 2025, which became the summer's word for him and a genre of video in which women pointed at their bo… 3
- Mandem n. ● Alive 2000– One's group of male friends — 'the mandem' — with 'gyaldem' for the women, as the London slang collective that the internet adopted for any group of … 2
- Manic Pixie Dream Girl n. ◐ Dying 2007– The quirky, colourful, ukulele-adjacent woman who exists in a film only to teach a sad man to live — the manic pixie dream girl — as the critical ter… 2
- Manifesting v. ◐ Dying 2020– Wanting something out loud until it happens. Cambridge's Word of the Year for 2024, and fading in exact proportion. 1
- Manifold n. ● Alive 2021– A tool that let artists deploy their own smart contract rather than mint on a marketplace's shared one, launched in 2021 and adopted by most of the w… 3
- Manike Mage Hithe n. ◐ Dying 2020– A Sri Lankan cover, sung by Yohani with Satheeshan Rathnayaka, that spread from Sri Lanka into India and then abroad, mostly as a sound people sang p… 3
- Mannequin Challenge n. ☠ Dead 2016–2017 Everyone freezing in place while a camera moves through the room. Performed by a presidential campaign, a football club and a bank within the same we… 0
- Manor Lords n. ◐ Dying 2024– A medieval village-builder made for years by one Polish developer, which became the most wishlisted game on Steam before its early-access release in … 3
- Manosphere n. ● Alive 2009– The loose network of men's-interest websites, forums, YouTube channels and podcasts — pickup artists, 'red pill' forums, men's-rights groups, and lat… 3
- Manus n. ● Alive 2025– The Chinese 'general agent' launched in March 2025 by invite code, with a demo video of it screening CVs and researching property, and invite codes r… 3
- MapleStory n. ● Alive 2003– A 2D side-scrolling MMORPG with cartoon characters, cash-shop clothes and grinding measured in months. Korea's answer to RuneScape, it was the game o… 4
- Marge Kept the Lisas In phr. ● Alive 2026– The inverse of 'Homer Let the Barts Out': Marge, calm and competent, preventing a swarm of Lisa clones from escaping. Proof that a good meme now ship… 3
- Mariah Carey Defrosting n. ● Alive 2019– The joke that Mariah Carey is frozen for eleven months and thaws on 1 November to sing the Christmas song, which the singer now performs herself annu… 2
- Mario Kart 64 n. ▲ Fossil 1996–2003 Four players, one television, and the debut of the blue shell, which hunts the leader and has been an argument about fairness since 1996. It was the … 4
- Mario Kart 8 n. ● Alive 2014– Nintendo's kart racer, released for the Wii U in May 2014 with anti-gravity tracks and Luigi's death stare, then re-released as Deluxe on the Switch … 4
- Mario Kart World n. ● Alive 2025– The Switch 2's launch game, an open-world Mario Kart with 24-player races, revealed in April 2025 alongside a price of around $80 that became the sto… 4
- Mario Party n. ● Alive 1998– A board game with dice, stars and minigames that has ended more friendships than any other Nintendo product. The 1998 original's trend moment was med… 4
- Marquee Tag n. ↺ Undead 1995–2008 Text that scrolled sideways across the page for no reason. Outlived the blink tag by pretending to be useful, and still renders today in every browse… 0
- Married Next Year phr. ● Alive 2026– A 2026 meme listed by Wikipedia among internet memes of the year, which redirects to the Rod Wave track from his 2022 album Beautiful Mind. The recor… 3
- Marvel Rivals Launch n. ◐ Dying 2024– A free hero shooter with Marvel characters that arrived in December 2024 and did, within a week, what Concord had failed to do in eleven days. The re… 2
- Marvel Snap n. ● Alive 2022– A card game of three-minute matches and twelve-card decks, built by Hearthstone's former designers and published by a ByteDance subsidiary. The recor… 4
- Marvel vs. Capcom 2 n. ↺ Undead 2000–2013 Three-on-three tag fighting with fifty-six characters, a jazz soundtrack about taking you for a ride, and a tournament scene that ran for a decade on… 4
- Marvel's Spider-Man n. ● Alive 2018– Insomniac's PlayStation Spider-Man, released in September 2018 to the fastest sales of any game on the console at the time, and to a pre-launch argum… 4
- Mary Sue n. ● Alive 1973– A character too perfect to be interesting — the Mary Sue — from a 1973 parody of Star Trek fanfic into the general vocabulary of criticism, applied t… 2
- Masayoshi Son n. ● Alive 2016– The SoftBank founder who ran the largest venture fund in history, bought the chip designer Arm in 2016, lost heavily on WeWork, said in 2023 that he … 3
- Mascara Trend n. ☠ Dead 2023–2023 Videos in which 'mascara' meant a partner or a sexual experience — 'this mascara only lasted one night' — which was algospeak until it was so widespr… 3
- Mascot Horror n. ● Alive 2021– A genre of game in which a cheerful children's mascot turns out to be a monster in an abandoned factory — Huggy Wuggy, Banban, the Five Nights animat… 3
- Mass Effect 3 n. ▲ Fossil 2012–2012 BioWare's 2012 finale, whose three-colour ending prompted the first mass fan campaign against a game's story: Retake Mass Effect, a charity drive, cu… 4
- Mass Effect: Andromeda n. ☠ Dead 2017–2017 BioWare's 2017 Mass Effect, released in a state whose facial animations, all wide eyes and sliding walk cycles, became a meme in the ten-hour trial b… 4
- Mata v Avianca n. ☠ Dead 2023–2023 A personal-injury suit against an airline that became famous in May 2023 when the plaintiff's lawyers filed a brief citing six court decisions that d… 4