The whole file, A–Z
Page 1 of 73
- #8days8videos n. ☠ Dead 2014–2015 A release strategy: eight music videos over eight consecutive days, each premiered on a different streaming site so no one platform owned the week. T… 3
- #Ad abbr. ● Alive 2015– The three-character disclosure that turns a post into an advert — #ad — adopted by influencers from about 2015, made mandatory in spirit by regulator… 2
- #blessed adj. ☠ Dead 2011–2016 Grateful, in a way that showed the boat. Used sarcastically by 2014 and then not at all. 7
- $100 Million Offer n. ● Alive 2025– The figure Sam Altman gave in a June 2025 podcast interview when describing Meta's attempts to hire OpenAI staff: signing bonuses of $100m and more, … 3
- $3 Trillion Nvidia n. ☠ Dead 2024–2025 The day in June 2024 when Nvidia's value passed three trillion dollars and, within the fortnight, made it the most valuable company in the world ahea… 3
- -Core (Suffix) n. ● Alive 2013– The suffix that turns any noun into an aesthetic — -core — as the fragment that travelled from hardcore punk through 'normcore' in 2013 to a 2020s vo… 2
- -Tok (Suffix) n. ● Alive 2020– The suffix that turns any subject into a side of TikTok — -Tok — as the 2020 habit of naming communities by their hashtag, so that books became BookT… 3
- /s n. ● Alive 2010– The sarcasm tag — '/s' at the end of a sentence — from a joke HTML closing tag into the internet's most-argued-about punctuation: necessary, say some… 2
- 009 Sound System n. ↺ Undead 2008–2014 An electronic project whose tracks became the default sound of amateur YouTube because AudioSwap replaced copyrighted audio with Creative Commons mus… 4
- 1-800-273-8255 n. ◐ Dying 2017– A song titled after the phone number of the United States National Suicide Prevention Lifeline, about suicide prevention. After the 2017 MTV Video Mu… 3
- 1-Click n. ● Alive 1997– Amazon's ordering button, introduced in 1997, that charges a saved card and posts to a saved address on a single press, with no basket in between. Pa… 4
- 10,000 Steps n. ● Alive 1965– The daily step target that every fitness tracker defaults to and every office worker fails — 10,000 steps — a number chosen in 1965 as the name of a … 2
- 100 Emoji n. ● Alive 2014– 💯 — 'keep it a hundred', total agreement, full marks — as the emoji that means 'exactly' and 'honestly' at once, from 2014 to now, and the record's … 2
- 100 Men vs a Gorilla n. ☠ Dead 2025–2025 Whether a hundred unarmed men could beat one silverback. A month of serious tactical debate followed by MrBeast offering to stage it, which ended thi… 3
- 100x n. ● Alive 2021– The promised multiple. A hundred-times return is the standard unit of memecoin hope, quoted before a coin launches and never after, and its escalated… 4
- 10x Engineer n. ● Alive 2010– A programmer ten times as productive as an ordinary one, as an industry myth and, after a 2019 thread listing their habits ('dark backgrounds, hates … 3
- 12-3-30 n. ● Alive 2019– Treadmill at 12 per cent incline, 3 miles an hour, 30 minutes — 12-3-30 — a routine Lauren Giraldo posted in 2019 and re-posted on TikTok in 2020, af… 2
- 1v1 Me phr. ◐ Dying 2009– The challenge to a duel, issued over Xbox Live in the late 2000s by anyone who had just lost, and by 2013–14 a meme ('1v1 me bro, Rust, quickscopes o… 3
- 2 Phút Hơn n. ◐ Dying 2020– A Vietnamese Vinahouse track that travelled worldwide as a remix — the KAIZ version, released on 28 November 2020 — and became a TikTok dance sound u… 3
- 2014 Tumblr Revival n. ◐ Dying 2024– American Apparel skirts, Arctic Monkeys, a flower crown, a grainy filter and the specific sadness of a teenager in 2014, revived in 2024 by people wh… 3
- 2026 Is the New 2016 phr. ● Alive 2025– A New Year's resolution the internet made for itself: bring back 2016 — flower-crown filters, the Mannequin Challenge, bottle flips, the dab, Zara La… 3
- 2048 n. ◐ Dying 2014– Sliding tiles together until they reached a number. Made in a weekend, played by everyone for a month, and still installed on the phones of people wh… 3
- 2FA abbr. ● Alive 2011– Two-factor authentication — the six-digit code from an app or text that stands between your password and your account, which Google offered everyone … 2
- 30-50 Feral Hogs n. ☠ Dead 2019–2019 A sincere question about protecting children from wild pigs, asked in the middle of a gun-control argument. About four days of the best jokes of the … 1
- 360 No-Scope n. ● Alive 2007– Spinning a full circle and killing an opponent with a sniper rifle without using the scope, first as a genuine trick in Halo 2 and Call of Duty 4 mon… 2
- 3AM Challenge n. ☠ Dead 2017–2019 The 2017 video format in which a creator does something ordinary — plays a game, orders a pizza, calls Siri — at three in the morning, in the dark, a… 3
- 3D Pinball: Space Cadet n. ▲ Fossil 1995–2007 The one pinball table bundled with Windows from the mid-1990s to XP, played by everyone with a work computer and no internet. It was a cut-down versi… 4
- 404 (Slang) n. ● Alive 1999– 'Not found', applied to a person — 'he's 404', 'brain 404' — as the error code that became a state of mind, and the record's entry for the number tha… 4
- 4B Movement n. ● Alive 2019– The South Korean feminist stance of the four 'no's — no dating, marriage, sex or children with men — '4B', which drew a wave of American attention in… 3
- 4o Image Generation n. ● Alive 2025– The image feature OpenAI added to ChatGPT in March 2025, which could keep a character consistent, render legible text and redraw a photo in another s… 3
- 5 to 9 Before 9 to 5 n. ◐ Dying 2023– The video genre of doing a full day — gym, skincare, breakfast, a walk — between five and nine in the morning, before work, and posting it as a trium… 2
- 5-Minute Crafts n. ◐ Dying 2016– The channel of fast, wordless 'life hacks' — a hot glue gun, a plastic bottle, a result that does not work — launched in 2016 by a Cyprus-based conte… 3
- 5am Club n. ● Alive 2018– Waking at five as a philosophy — the 5am club — from a self-help book into the morning-routine video, in which a man drinks water and journals and te… 3
- 5Head n. ● Alive 2019– An emote of a streamer with an enlarged forehead, spammed for a clever play — and, ironically, for a stupid one. The record's entry for the Twitch wo… 2
- 7 Days to Die 1.0 n. ● Alive 2024– The moment a zombie survival game left early access after eleven years, in July 2024, having sold well over ten million copies as an unfinished produ… 3
- 75 Hard n. ● Alive 2019– Seventy-five days of two workouts, a gallon of water, a diet, ten pages of reading and a progress photo, with any slip resetting to day one — a 'ment… 3
- 80s Remix n. ◐ Dying 2017– A video genre in which a current pop song is rebuilt as though it had been released in the 1980s: gated drums, analogue synths, a saxophone that nobo… 3
- 88x31 Button n. ↺ Undead 1996–2006 A tiny rectangular badge linking to a friend's site or announcing your browser loyalties. Currently living a second life among people who have decide… 7
- 9.11 vs 9.9 phr. ☠ Dead 2024–2024 A July 2024 wave of screenshots in which leading chatbots, asked which number is bigger, 9.11 or 9.9, chose 9.11 and defended the choice with confide… 3
- 99 Nights in the Forest n. ● Alive 2025– A Roblox survival game — build a fire, find the missing children, survive the deer — that became the third of the summer's Roblox monsters after Grow… 3
- 999 Club n. ◐ Dying 2022– The thousand three-digit ENS names, from 000.eth to 999.eth, which in the spring of 2022 became a collectible club with a floor price and a Twitter l… 3
- =3 (Equals Three) n. ▲ Fossil 2009–2016 Ray William Johnson's three-times-weekly viral-video review show, '=3', begun in 2009, which was for a time the most-subscribed channel on YouTube an… 3
- @channel n. ● Alive 2014– The notification that reaches everyone, used by people who should not have it — '@channel does anyone have a charger' — as the record's entry for the… 3
- [Citation Needed] phr. ● Alive 2005– Wikipedia's tag for an unsourced claim, adopted by the internet as a joke to attach to anything doubtful — 'the best film ever made [citation needed]… 3
- A Dark Room n. ☠ Dead 2013–2015 A text page with a button that says 'stoke fire', then a stranger, then wood, then a village, then a map, and then something else. A browser game by … 4
- A Difficult Game About Climbing n. ☠ Dead 2024–2024 A climbing game in which each hand is controlled by a mouse button and a slip means a fall to the bottom, released in March 2024 by a Swedish YouTube… 3
- A Robot Wrote This Entire Article n. ☠ Dead 2020–2020 A Guardian opinion piece headlined as written by GPT-3, opening with the model claiming it had no desire to wipe out humanity, which circulated in Se… 3
- A/S/L abbr. ☠ Dead 1996–2005 Age, sex, location, asked in that order of every stranger. Died when platforms began answering the question for you, permanently and in public. 0
- A100 n. ◐ Dying 2020– The Ampere-generation GPU announced in May 2020 that trained GPT-3 and most of the models that followed until the H100 arrived; the chip whose export… 3
- Abbottabad Live-Tweet n. ▲ Fossil 2011–2011 The night a resident of Abbottabad, Sohaib Athar, posted on Twitter about a helicopter over the town at 1am without knowing it was the raid in which … 3
- abcdefu n. ☠ Dead 2021–2022 A breakup song built from the alphabet, written by GAYLE after a TikTok comment (later revealed to be from her label's team) suggested the idea, and … 2
- Abiotic Factor n. ● Alive 2024– A co-op survival game in which scientists trapped in an underground facility after an experiment goes wrong must craft, cook and hide from what came … 3
- Abracadabra Dance n. ● Alive 2025– The arm-crossing, finger-pointing choreography from Gaga's 'Abracadabra', learned by TikTok in a weekend and performed in kitchens and on cruise ship… 2
- Ace (FPS) n. ● Alive 2000– Killing every member of the opposing team in a single round, in Counter-Strike from about 2000 and in Valorant from 2020, where the game announces it… 3
- Achievement Unlocked phr. ● Alive 2005– The pop-up and chime with which the Xbox 360 rewarded players for doing things from its launch in November 2005, and the phrase since attached to any… 2
- Acubi n. ◐ Dying 2022– Grey, black and white, low-rise, a sheer top, a tiny bag and an expression of total indifference — Acubi — as the Korean-born minimalist aesthetic th… 3
- Ad Blocker n. ● Alive 1999– Software that stops advertisements loading in a browser. Ad Muncher, from 1999, is among the earliest; AdBlock and uBlock Origin made it a default ha… 4
- Adept n. ☠ Dead 2022–2024 The agent startup founded in 2022 by ex-Google and ex-OpenAI researchers, including two authors of the Transformer paper, to build a model that used … 3
- Adidas Into the Metaverse n. ◐ Dying 2021– Adidas's first NFT drop: thirty thousand tokens sold in December 2021 for 0.2 ETH each, reportedly raising around $22 million in a day, each redeemab… 3
- Adidas Samba n. ◐ Dying 2023– A 1950s football trainer that became the shoe of 2023–24 — on every street, every influencer and, in April 2024, on a British prime minister, which m… 2