Graffiti from a 2007 game warning that the promised reward does not exist, which became the phrase for any false promise for about three years and then a sign of having been online in 2008. The record's entry for the cake, which was, in the end, real, which nobody remembers.
The record notes that the cake exists in the game — you see it — and that 'the cake is a lie' was itself a lie, which the record considers a better joke than the meme.
Spotted on a laminated sign in a chain café, Brighton, Jul this year. The Cake Is a Lie, in a headline font. A manager did this on purpose and I would like their name for the record.
For the record: The Cake Is a Lie is not a joke, it is a shorthand. The joke is what happens when someone outside the group tries to use it as one.
What does it mean? Write it the way you would say it out loud.
