The observable improvement in a man's appearance after he gets a girlfriend — the haircut, the skincare, the trousers that fit — posted as before-and-afters by the girlfriends. The record's entry for the makeover as evidence.
The record notes that the girlfriend effect is real, documented, and slightly unflattering to everyone involved, and that the record has been the before photo.
The record spells it one way; the original post spelled it another. I would keep the original, typo and all. The typo is the provenance.
There was a version of Girlfriend Effect that went round my family group chat about a month late, presented as new. I did not correct anyone. It was, for them, new, and that has to count for something.
What does it mean? Write it the way you would say it out loud.
