The name given to the 2018–2020 series of feuds among beauty YouTubers — Dramageddon 1 (2018, Jeffree Star, Manny MUA, Laura Lee and others), Dramageddon 2 (2019, Westbrook and Charles) and a 2020 coda involving Shane Dawson — as the moment a corner of the platform devoted to eyeshadow became its most-watched soap opera. The record notes the word implies an end, and that the cast simply moved to other platforms.
Cause on file is "Cast dispersed". The fuller version: it was used by exactly the wrong person at exactly the wrong moment, and everyone saw it happen at once.
The record notes each Dramageddon followed the same shape — a screenshot, a 40-minute video, an apology, a receipts video, a sub-count stream — and that the shape has since been adopted by every community with a camera and a grievance.
What does it mean? Write it the way you would say it out loud.
