Harlequin diamonds, ruffled collars, primary colours, painted tears and a deliberate unease — clowncore — as the 2019 Tumblr aesthetic for people who found cottagecore too calm and wanted their outfit to be slightly a threat. The record's entry for the look that was one honk from horror.
Personal note for the archive: I have used Clowncore unironically at least twice this week. Reporting this honestly because the record depends on people admitting it.
The record notes clowncore is the aesthetic wing of the 2019 clown-emoji moment, that it overlaps with kidcore and weirdcore, and that it is a very brave thing to wear on a bus.
Filed as evidence: a job listing that asked candidates to demonstrate "Clowncore energy". Screenshot attached. The listing has since been edited.
What does it mean? Write it the way you would say it out loud.
