Spence E.Ante, from Business Week, wrote and article about Digg and the whole Web 2.0 Media Blogs covered that story. The reason behind this business fail is Microsoft and Microsoft really freezed Digg’s advertising strategies with tons of useless banner ads. It’s a three years of contract. I know that Microsoft paid good money. If not, Microsoft should give up internet, if they paid good money but Digg Guys can’t manage it well, digg guys should give up internet. If there is something secret that we don’t know and we go on talking around rumors, we should give up internet.